eCosmetics is an authorized retailer of beautyblender. Meet the double-ended powder brush that never makes you look overdone. An innovative cooling rollerball tip sculpts and depuffs so skin appears prepped and lifted before makeup application. Cruelty-free synthetic bristles mimic real hair and offer an unbelievably soft touch. The full fluffy head has the ideal density to deliver a soft, diffused powder application that never looks heavy-handed or cakey.